Sector: Consumer Non-Durables
Industry: Household/Personal Care
CEO: Benno O. Dorer
Description: The Clorox Co. engages in the manufacture and marketing of consumer and institutional products. It operates through the following business segments: Cleaning, Lifestyle, Household, International, and Corporate. The Cleaning segment consists of laundry, home care, and professional products marketed and sold in the United States. The Household segment composes of charcoal, cat litter and plastic bags, wraps, and container products. The Lifestyle segment includes food products, water-filtration systems, filters, and all natural personal care products. The International segment covers products sold outside the United States, excluding natural personal care products. The company was founded by Edward Hughes, Charles Husband, William Hussey, Rufus Myers, and Archibald Taft on May 3, 1913 and is headquartered in Oakland, CA.